– Create a gadget for everyone to carry with them.
– Write a cook book everyone can read.
– Design a sweatshirt everyone will wear.
– Build a desk everyone can use.
Good luck… However, if none of those tasks work out and you find yourself incapable of appealing to the masses, perhaps, just perhaps try some of the following:
– Sketch something only a few may appreciate.
– Design an app only a few will love.
– Write a blog only a few will read daily.
– Build nightstands only a few can get their hands on.
While scarcity practically multiplies your success rate, so does personalization. Make something only a few will love. I’m not sure where anyone got in their minds to be successful you have to appeal to the masses. I’m not even sure why some businesses and individuals make it an end goal.
It also pays to remember you can only stretch yourself out to so many people. Do you think you can appeal to the masses? Better question, do you even want to?
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