How To Pitch Your Startup

STartup

 

Serial entrepreneur Steve Blank has a definition for a startup and for a company.

“A startup is a temporary organization designed to search for a repeatable and scalable business model.”

“The corollary for a large company is: A company is a permanent organization designed to execute a repeatable and scalable business model.”

I tend to put my faith (and money) in startups who don’t bound themselves to the definition of a startup, that believe they will be more than just a startup. To always be a startup is to always be searching for that repeatable and scalable business model.

Better to say, “We’re a startup soon to be large company.”

It’s sexier, it’s packed with drive, not just busyness.

 

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