Why Try To Get Out Of Your Box, When You Can Use What's In It?
It feels good to have answers, even if they are half-baked or entirely rotten. Far more productive, however, to respond to a question with a follow up question. Two results occur. The first is that you learn something that can help make your answer better before giving it. The second is that you learn to […]
No, this isn’t a post about the power of asking questions. You know that. It’s about asking the same question. But differently. It’s the one path of question-asking that scares the shit out of people because it might just open pandora’s box. Why doesn’t this person have any ambitions? Is one question. What is this […]
Here’s a communication exercise not enough brands do after they draft a piece of content: they don’t ask what questions remain. It’s dandy to write a post for a restaurant that’s pulling out of a location to focus on a different location, but a poorly written post results in more questions from the reader. What […]
It pays to assume the client is going to ask some really good questions. It helps to assume the recruiter is going to ask some really good questions. It’s beneficial to assume the bank loan officer is going to ask some really good questions. The better the questions you assume you’ll be asked, the better […]
Do you love him? Tell me a thought that’s been stunk in your head these days? What’s been the biggest challenge this week? For what in your life do you feel most grateful? Tell me about an experience that completely changed you? Is there anything that is too serious to joke about? How long will […]
How many questions a day are you asking? How many times are you typing something into Google or asking a friend? How often are you observing the moments happening around you and wondering why? While answers carry their own importance, it’s vital we remain curious as marketers. It’s how we can better empathize and serve […]
If you’re not willing to ask questions that make you feel uncomfortable then you’re never going to get the answers you need to keep moving forward. You’ll miss out on the answers that enable you to connect on a deeper level with someone. You’ll be weighed down with regret (which, IMO is way worse than […]
