Once They’re Out

Retaining Customers

If you thought acquiring new users was expensive, try to get a previous user who had a poor experience to return.

I’ll say this: It costs less to invest in them now, to ensure a positive experience, to surprise and delight them than it does to earn their trust back.

Money aside, you can do a lot to keep people in. You can start by caring more.


Stay Positive & Once They’re Out, They’re Out

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Garth Beyer

Garth Beyer is a Madison-based writer and Public Relations Strategist focused on telling stories, running through trend-making PR strategies and trying new things in life.

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