Is It Ready To Be Shipped?

The true answer is no. It never will be.

The stories in Curb magazine have been edited by at minimum 5 other writers, but it wouldn’t hurt to have more people edit them. Also, the authors have all sat with at least two other experts to review their work. All in all, each story has been read for edits at least 20 times. Yet, they will never be ready to ship. There will always be more tweaks that can be made.

Alas, we’ll ship them because they are good enough.

As in, good, now enough.

So asking if it’s ready to be shipped is the wrong question. As long as it’s good enough to get the message across appropriately, then ship. Don’t waste time you can better spend working on the next project.


Stay Positive & Ship Something Everyday

Garth Beyer

Garth Beyer is a Madison-based writer and Public Relations Strategist focused on telling stories, running through trend-making PR strategies and trying new things in life.

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