How To Get Clients, Customers, And New Consumers

New Client Call

What’s the first question I get asked when I tell people I freelance as a PR strategist?

“How do you get your clients?”

Outreach, new customers, more clients is so important to any businesses. It doesn’t matter if you’re selling tennis ball recycling pods or leading an architectural organization or selling cupcakes, you need an income from your actions. Where’s that money come from? People. And where do those people come from? That’s the question I’m answering.

I started out doing freelance work for friends and family. If you can’t sell to your friends then you’re either selling something that’s not remarkable or you’re selling something that you’re not passionate about. Start here because it’s the perfect indicator of whether you should continue your endeavor or not.

No one wants to do work they don’t want to do. You want to do work that isn’t really work, and for that you’ve got to be doing something you’re passionate about. I decided to only work with businesses that I am passionate about. I’ll consult with any business, but the actual product, the creation end of my work, I focus on people and businesses I believe in. Being picky works in your favor (and your clients!).

From there I meet new people, check out new businesses and get involved as much as I can with the community. I go to events that the information at flies over my head. Yesterday I was at an event talking about Microsoft360 and using cloud data. The only thing I understood from the 30 minute session was that Microsoft acquired Skype, but while I was there I met a couple of folk who I could see myself working with.

Once you have a comfortable number of clients, customers and new consumers, now it’s on you to over promise and over deliver. The best way to get more clients is to treat the ones you have now. The best way to lose clients is to be off working to find new ones.

That’s it. Easy to understand. Difficult to execute. So the work of remarkable goes.


Stay Positive & Anything Different Work For You?

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Greetings Speech To Other Classmates

Greetings Speech To Other Classmates

I was scanning through old documents on my computer and came across my first opening speech for my Speech class. We all had about two minutes to talk about ourselves and connect with each other. Here is what I shared.. of course this is my outline, the speech had to be partly impromptu. But preparation is key!

Now, this is the story all about how
My life got flipped-turned upside down
And I’d like to take a minute
Just sit right there
I’ll tell you how I became the prince of a town called Belvidere.

Well, really I would like to begin by sharing a quote by a famous band, Silverstein . “If you don’t try you fail.” Growing up I developed a positive attitude toward life and with that came an endless amount of opportunities. Now I wont blabber on about all the various opportunities I have been given, but  will share just one. Being a relatively smart person I was one of fifty students that grasped hold of the opportunity to take college courses as a junior in highschool.  For all those wondering, I do not attend highschool at all, strictly only at the college each day.  The program is called Running Start which you may have heard of. I jumped on the opportunity,  passed the college admittance exam, and attended meetings for the program, and that is where I saw the girl of my dreams. One year later in my senior year of highschool, and my sophomore year of college, i had a best friend who has been so for just over a year, and who is also my girlfriend for 5 months and counting. The point of the story, if you do not grab hold of opportunities that life sends to you, you do fail because in a single opportunity, may lie a hundred more, and one out of that 100 just might be love.

I have to admit that I did not share the cheesy love part of the speech. I went on to talk about the importance of taking every opportunity to be successful. So what do you think?

Stay Positive and Strong With Your First Opening Speech

Garth E. Beyer