There’s a bagel shop opening downtown. And they only need 100 transactions per day to pay for their operations–to exist.
It’s not 100 transactions from anyone, though, it’s from the devotees, the bagel lovers who love to share their love for bagels, who buy batches at once.
If they only got the average Joe who comes in once a year or the newbie who heard they just opened and wants to see what it’s about-their transaction helps in the moment, but it doesn’t set the bagel shop up for long term success.
In order for them to be successful with average Joe’s, they would need 1,000 of them every day. Achievable, maybe, but likely far more stressful.
Then again, it depends on what sort of business you’re trying to build.
Are you a non-profit fueled by 10,000 people donating $2 or by two people donating $10,000?
Are you a crafty mom in search of 100,000 followers who like your content or 100 followers who buy it?
Once we know, once we decide, we can lean into it.
The only losing battle is one wherein we try to be both.
Stay Positive & Choosers Are Winners
Photo credit
- The Silver Lining Of Change - September 19, 2024
- Active Resistors - September 18, 2024
- Why Overdo It? - September 17, 2024
