A Matter Of Free

Free

Don’t give your honest hard work away for free.

Know what your art is and then make sure you receive respectable payment for it.

This doesn’t mean that you shouldn’t give anything for free. No matter what your art is, there are trillions of other things that you can give for free other than your art.*

I’ve always been satisfied with buying a book and getting additional content for free. Or buying an appliance and getting a discount on a future purchase.

I’ve never been happy buying a book and getting another one from the same author for free. Or paying for a cupcake and getting a toaster oven for free. Is it the cupcake that’s valuable or the toaster oven?

Stick to what you deserve to be paid for. What that is, of course, you get to decide on.

 

Stay Positive & Free Should Not Come At A Price

Garth E. Beyer

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*as it goes, there are exceptions. Keurig can give away free Keurig machines because they know consumers can answer the question, “how does this benefit Keurig?” Consumers know instinctively that Keurig’s main profit comes from people purchasing K-cups, not Keurig machines. Thus, no one wonders why in the world Keurig would give Keurig machines away for free.

Garth Beyer
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