People (you?) are amazing. The ideas some come up with and share with me, they are truly remarkable. Consistently the thinker of the great idea wants to see it to fruition, but doesn’t have the time, resources, money, etc,.
Instead of just starting small (or just starting. period), instead of sharing their idea with someone who might partner with them, instead of starting a blog and writing about their idea to become an expert and build their brand for when they can see the idea through, they forfeit their idea for fear of it being stolen. That is the biggest concern of those with a great idea. “What if someone steals it?”
Newsflash: You can’t own an idea. Even if you copyright or trademark, neither can save your idea, they can only preserve the expression of your idea. This form or protection requires you to act on your idea. (Even then, I have a few words about that.)
The best way to resolve the concern and to shun the pirates?
Create something they can’t duplicate the same way. Work so hard and so fast to turn your great idea into reality that the competition can’t keep up. Be so remarkable that even if someone tried duplicating your product or service, everyone would know their product or service is not your product or service.
You can leverage the pirates by giving them something they can steal and encouraging them to (think music industry). You can nurture the pirates (start a blog you share your ideas on for them to feed off). Or you can outperform them (actually create that great idea).
Stay Positive & I Put My Money On Option Three
Photo credit
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