Conversions Are Unlikely

Person Enjoying Work

The internet is working against you. Too many options, too many voices, too much noise, too many people and brands asking you to do things.

Could you imagine if “Yes Man” was based in the present digital age?

It’s impossible for people to take every action they read on twitter or convert on every website they visit.

Experiences, though. Those can be more meaningful than ever before.

It’s not fair to measure experiences by conversions (since we know conversions are unlikely). We can only measure experience by the amount we put in, the amount we care, the amount we give.

What goes around, comes around, maybe with a conversion, but maybe with something that’s not as measurable or traceable like loyalty or word of mouth or an in-person visit or an email of appreciation.

Stay Positive & It’s Worth Trusting In Your Gift

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Garth Beyer
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