Spent or invested.
I or we.
Have to or get to.
Morning or good morning.
She did X or we’re working on X.
We may not always notice the choice of words in the moment, but receivers feel it. And feelings compound.
From my experience to date, it takes about 10-15 word choices… that is, improved language around the poor word choices we use the most… to notice a meaningful shift in our world.
It’s easier than ever to record yourself and give it to AI and ask where you can lean more into positive word choices that resonate.
Stay Positive & Crutch Words Have Nothing On These Crippling Ones
Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
Latest posts by Garth Beyer (see all)
- Crippling Word Choices - November 10, 2026
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