Eating It

There will be times that we need to just eat it.

It might be eating a cost that we never told our customer about.

It might be eating an apology about something that we know we’re not to blame for.

It might be eating a comment that we want to say but know will hurt another.

When we eat it versus serving it up for others, we build loyalty, trust, and care.

Stay Positive & Hungry

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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.