On this episode of In The Box Podcast we discussed how to use the media when you’re starting a business, what constitutes a selfie and how it’s terrible, why scarcity marketing still works, how to deal with the Monday blues, and if our ducks will ever be in a row (what do you think?).
Episode 47: Scarcity Marketing, Media Relations, Ducks In A Row, And More
Media – One tip on how to effectively use the media if you are starting a business?
Selfie – The selfie: Good? or bad?
Scarcity – Why do you think scarcity tactics still work when we sell? Don’t you think people have gotten over that?
Ducks – Will our ducks ever be in a row?
Bonus – One way to deal with a bad case of the Mondays?
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Garth Beyer is a Certified Cicerone®, Senior Content Specialist at Encompass Technologies, owner of Garth's Brew Bar and a Madison-based freelance writer.
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