Growth Customers

You are what you eat.

Rather, your business is what it consumes.

Rather, your customer base is a reflection of your business.

Logic then implies that if you want growth-mindset customers, you need to be in a growth-mindset yourself.

Maintenance mindsets attract and retain maintenance customers.

That’s all well and fine.

Unless it’s not what you want.

You are what you eat.

Stay Positive & Don’t Like The Taste? Spit It Out.

Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.