You could be putting out 20% off deals. Special offers. Discounts galore.
Or.
You might have already offered ongoing deals.
The deal that if they show up, they’ll leave better than they arrived.
The deal that if they paid you, they’ll feel like the value received was greater than the cash exchanged.
The deal that you’ll be there, as your authentic self, tomorrow just as today.
We might not need to add more deals, but stand by the deals we’ve already made.
Stay Positive & Double Down, Not On Discounts, But On The Existing Deals
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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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