Many say they want magic to happen, their ideas to take off, and people to pick them… but they’re not willing to let their work play out.
At the first negative review, they start trying to course correct to appease to the naysayer.
The moment there’s a new feeling of risk, the safe bet is to pull the plug.
(It blows my mind how much money some beverage manufacturers put into a new product launch and how quickly they shut it down when they don’t see it working immediately.)
Here’s what the top entrepreneurs and marketers do: they let it play out.
The more they let it play out, the more they can learn to educate their next decision.
And more often than not, the more they let it play out, the more others actually enjoy the product or service: it gives them time to actually feel the ownership of the item or experience and integrate it into their narrative.
Good things can happen to those who wait and watch.
Stay Positive & Then Act On The Learning, Of Course
Photo credit
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