There’s a highly successful beer bar in Kansas City that refuses to pause operations to accommodate any sort of private event. “I’ve made a promise to my customers when I’d be open. I don’t care if the bar is empty, I will not close,” the owner told me.
To put things in perspective, by hosting a private event, he could make out with more than a daily average profit from remaining open to the public. Alas, he made a promise.
He understands that the promises we break, add up.
A party is for a day, but that one customer he would have neglected could have been a customer for a lifetime.
The same goes for closing early. Opening late. Not answering the phone. Not responding to an inquiry on social media right away. Choosing to staff poor talent. Selling terrible product because you don’t want to bite the bullet of throwing it away. The list goes on; there are hundreds of ways you can break the promise you make to your customers and it adds up.
What’s your promise?
Stay Positive & Stick To It
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