No, JFDI isn’t an airport acronym, though it can help you get places.
It’s short for just fricken do it.
Is it something your audience will appreciate? Asked differently, does it add value?
Does it align with the core truths that you want to exude?
Then just fricken do it.
No need for reassurance. No need to wait for someone to partner with. No need to research and validate it.
Do and then learn from it to the point that you’re motivated with another idea.
Then just fricken do that one, too.
All the while, you’ll build brand awareness and loyalty and start to connect with many smaller tribes who will support you.
Make a book of poems from your brand. Create surprise and delight boxes. Start a TikTok account, a blog, a Venmo tip jar. Do a pop up event at a place no one would imagine you would do one at.
Try it, and if it doesn’t work, try something else.
The truth no one talks about is that if it’s something that doesn’t quite work, no one cares much. They only care about what they care about. They subconsciously ignore what doesn’t. Go ahead, take a poll of your customer base or audience if they remember you trying that one thing six months ago?
Mhm.
Stay Positive & If You Don’t Try, You Fail
Photo credit
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