Most business measurements are plotted against time.
Revenue over time.
Customer acquisition over time.
Website visits over time.
They’re important metrics, but more important are the ones that influence the revenue, customer acquisition and website visits. When you do X does A follow? What if you can do Y and get both A and B to follow?
In business, what matters are keystone metrics; metrics that when increased, permeate, ignite and increase other important metrics.
Turns out when you focus the attention of an aluminum manufacturing company on safety, a lot of other metrics begin to increase, not just fewer accidents.
The trick, of course, is the keystone metric that matters isn’t the one most people want to measure.
Stay Positive & Do Away With The Vanity Metrics
Photo credit
- A Simple Thank You - October 14, 2024
- Truly Memorable - October 13, 2024
- Things To Take - October 12, 2024
