Knowing The Menu

There’s a moment when a server arrives and you ask about an element of the menu…. or merely place an order for something and if they don’t know that they serve or if they offer a flavor, they lose a good amount of trust. It looks bad on the restaurant, on the management, and on the individual.

The same can be said for the creative team that gets assigned a project and starts working on it before reviewing the creative brief.

The same can be said for the leader that has a 1-1 with their team member later today and they don’t review the submitted topics of discussion in advance of the meeting.

Simply put: Do the reading. It’s not just (sadly) a competitive advantage, but it’s respectful of those you’re serving.

Of course, you could just toss the menu, but I don’t expect you to sell much if you do.

Stay Positive & Can I Take Your Order Now?

Garth Beyer
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