The lobby of your doctor’s office sends quite a signal about the experience you’re about to have.
The lobby of the hotel automatically triggers and influences your emotions about your stay.
The lobby of your website (home page) sets a visitor up for success (or failure).
The lobby of your house matters. The lobby of your work matters. The lobby of a project KO matters.
A lobby can mean a lot of different things. All of which are equally important to focus on because all of them influence the emotion and experience for what follows after entering the lobby.
Stay Positive & Enjoy Your Stay
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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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