Those you look up to might have a routine of putting out great content and starting incredible businesses, but there’s a guarantee that one day they’ll forget/stop/giveup/switch/pause.
And then the question is if you will be established by then? Will you have kept up with them? Will you be a brand that’s worth their followers switching to?
Many get intimidated by the competition and think they’ll just hold off until the leaders step down, but the trick to becoming the leader is establishing yourself as one before anyone begins looking for you.
More importantly, you merely need to hold out longer than others.
Stay Positive & Are You In It For The Long Run?
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Garth Beyer is a Certified Cicerone®, Senior Content Specialist at Encompass Technologies, owner of Garth's Brew Bar and a Madison-based freelance writer.
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