At the core of most situations that people remark about is difficulty; whether they acknowledge it was hard or not.
I just stepped out of a bar that had a retro theme this week. They had their cocktail menu designed as a CD booklet and placed in a CD disc case. It was beautiful. Nostalgic. Remarkable.
Right now we’re planning a tiki-themed week at Garth’s Brew Bar. I couldn’t help but empathize with the person (or more likely people) who had to design, source, fold, and stock that menu on top of sourcing actual retro CDs [and not just what they could find in their parents basements].
Just the same, I couldn’t help but think of all the ways they could have cut corners (make it a single page, use a friend’s printer, tape it in the disc, get whatever…and so on).
At the core of it: difficulty.
Without knowing exactly the steps they took or had to take …rather, chose to take; I knew it was difficult to execute. That’s what made it remarkable.
Makes you relook at things you call hard, doesn’t it? Because to someone else, it’s remarkable.
Stay Positive & Make More Magic
- Speed To Expectations - March 16, 2025
- Making It Remarkable - March 15, 2025
- If You Treated It Like… - March 14, 2025
