Marketing Is

What Is Marketing

… your title.

… the story you tell.

… the price of your widget or service.

… the way you interact with your target.

… the words you use on your mailer.

… the look of the clerk’s face when it’s the next person’s turn to check out.

… the sign you have on your door.

… the design of the receptionist area.

… how it feels to be close to your brand.

… how you greet the first customer of the day and the last.

We can keep going indefinitely.

Stay Positive & Marketing Is Everything, Everything Is Marketing

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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.