A gut check for if you’re doing your best (not just the right thing, but the best thing) is to ask yourself: Will this customer remember this moment? Better yet, will they cherish it so much that it is then in their best interest to tell a friend about it?
When I was a kid, I remember that whenever I woke up extra early, I knew I could get up and my dad would be on the couch watching a sci-fi show with dinosaurs. It was little, but I remember those moments to this day and hope to offer them to my kid.
Consider a business’s moment of remembrance. The box of the first Johnny Cupcakes shirt I ordered also contained a mint, sticker, pin, and a Goonies playing card. I’ve talked to others about that brand and that moment for years.
It doesn’t take much to create a moment of remembrance. It’s merely being there when needed and offering a little more than expected.
Stay Positive & What Are You Doing To Be Remembered?
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