Projects go over budget. Meaningful projects take longer than planned. Culture shifts require a lot of people to act in sync.
The fact is, you’re going to use more resources than you want or arrange for.
What matters is that whatever “more” you need goes to something that matters.
Work that leads to more red tape might not be the work worth doing. Spending more on a part of your business that gets 1% visibility might not be the space to invest more in.
You might have little control over the “more” of what you’re doing will take, but you have a lot of control over where to put it.
Stay Positive & Plan Where To Put The More
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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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