IN THE BOX PODCAST

Episode 48: WOM Advertising, Asking For Funding, Writing Things Down And More (Podcast)

On this episode of In The Box Podcast we talked about how businesses success without advertising, if money really does talk to everyone, whether or not you should write things down, how to ask for funding and controlling the rumors about you. http://media.blubrry.com/intheboxpodcast/content.blubrry.com/intheboxpodcast/ITB_48.mp3 Episode 48: WOM Advertising, Asking For Funding, Writing Things Down And More […]

IN THE BOX PODCAST

Episode 47: Scarcity Marketing, Media Relations, Ducks In A Row, And More (Podcast)

On this episode of In The Box Podcast we discussed how to use the media when you’re starting a business, what constitutes a selfie and how it’s terrible, why scarcity marketing still works, how to deal with the Monday blues, and if our ducks will ever be in a row (what do you think?). http://media.blubrry.com/intheboxpodcast/content.blubrry.com/intheboxpodcast/ITB_47.mp3 […]

IN THE BOX PODCAST

Episode 46: Friends/Family Influence, Downtime, Bite Your Tongue And More (Podcast)

On this episode of In The Box Podcast we talked about how family and friends influence you’re decisions when you’re first starting a business, what we do when we have downtime, when we better bite our tongues, how to avoid bad energy and the difference between acknowledging something doesn’t work and being a naysayer. http://media.blubrry.com/intheboxpodcast/content.blubrry.com/intheboxpodcast/ITB_46.mp3 […]

IN THE BOX PODCAST

Episode 45: Business Blogs, Mortar Shops, Craft Beer And More (Podcast)

On this episode of In The Box Podcast we talked about negative competition in the work place, giving ourselves permission to change our minds, every business having a blog, what makes craft beer special and the two important variables when it comes to starting a brick and mortar shop. http://media.blubrry.com/intheboxpodcast/content.blubrry.com/intheboxpodcast/ITB_45.mp3 Episode 45: Business Blogs, Mortar […]

More Attention

I’ve noticed in the branding world that there are businesses which want more attention, but don’t address why. They think more attention magically produces more profit without acknowledging that the purpose of publicity and PR and marketing isn’t to make more money; it’s to get to do more of what you love. More attention can drive expansion. […]

In The Box Podcast

Episode 44: Naming A Business, Limited Productivity, Pushed Into A Corner And More (Podcast)

On this episode of In The Box Podcast we chatted through why people go to classes, conferences and conventions and a bit about how they market themselves. We also talked about naming a business, limiting ourselves to be more productive, one tip for someone who feels pushed into a corner, and what to do when […]

In The Box Podcast

Episode 43: Leaving Your Job For Your Passion, Work Satisfaction, Creativity And More (Podcast)

On this episode of In The Box Podcast we talked about what sets us back in our creative minds, if continuing education classes are worth the money, one tip for leaving your job and starting your passion, when to feel satisfied with your work and how to deal with someone who is falsely positive. Enjoy […]