How To Make It Their Idea (But Really Just Be A Decent Human)

There’s a sly little trick that’s been whispered down the hallways of conference rooms and brainstorm sessions since the invention of the whiteboard marker: “Make it feel like it was their idea.”

Cute. But also kind of gross.

Like putting a wig on a cat and pretending it’s a new species.

Because the truth is, the goal isn’t to manipulate egos into false ownership.

The goal is engagement—that electric friction between two minds rubbing up against the same spark.

That moment when “I” becomes “we,” and suddenly the idea starts to grow legs, feathers, or maybe even a really ambitious mustache.

Here’s the not-so-secret recipe:

  • Ask questions you don’t already have answers to. That’s not baiting. That’s collaborating.
  • Leave room for surprise. The best ideas never arrive fully dressed. Let someone else pick the shoes.
  • Say “what if…” more than “I think…” One invites a dance. The other just hogs the aux cord.
  • Drop breadcrumbs, not blueprints. Trust your team will build something better than the castle you sketched alone at 2am.

And if someone runs with it and says, “You know what we should do…” even though it was your spark that lit the fuse—smile. Let them say “we.” Because that we is what gives the idea lungs.

Call it influence. Call it stealth. Call it witchcraft.

But really, it’s just collaboration. And that, my friend, is the only currency ideas trade in when they want to grow up and do something meaningful.

Stay Positive & Cat (With The Mustache) Is Outta The Bag

New Together

There’s a cosmic law hidden in your coffee mug and your cousin’s vacation photos: sameness stales. Like bread left too long on the counter, doing the same thing with the same people over and over—without the yeasty rise of novelty—leads to the slow mold of disconnect.

Here’s the paradox: we crave comfort, but bond through disruption.

It’s not the 97th happy hour that binds you to your colleague. It’s the one time you spontaneously signed up for a pottery class together and both made bowls that looked like abstract interpretations of cereal sadness.

Shared new experiences are emotional epoxy. They invite vulnerability, spark surprise, and create a memory only the two (or ten) of you can point to and say, “remember when…”

That’s why teams that travel together grow tighter. That’s why friends who start weird projects together stay friends longer. That’s why love rekindles on unfamiliar ground—because novelty knocks the autopilot switch clean off the dashboard.

Stay Positive & Same With The Same Grows Thin

A Cup That Poured Itself

It would still taste empty.

Sure, you could press a button. You could get the same cup of coffee—the same aroma, temperature, and bitterness balanced just-so. But the flavor would be lonelier.

Because what we’re really brewing, in those morning motions of grinding, pouring, blooming, and waiting, isn’t just a cup—it’s intention. It’s presence. It’s a small sacred ceremony in a world that spins too fast and asks for too much.

Rituals are the unsung architects of meaning. They frame the mundane in gold leaf and whisper, this matters. Whether it’s tying your shoes before a run, setting the stage for a meeting with a deep breath and a stretch, or cracking the spine of a fresh notebook—ritual is a rebellion against the algorithmic efficiency that wants to erase the soul from your schedule.

Rituals remind us that the journey can be the destination. They ground us. They connect us. They turn repetition into art, and moments into memory.

Stay Positive & Maybe, Just Maybe, Some Outcomes Are Overrated

Micro-Commitments Over Macro-Conversions

In the land of Product-Led Growth (PLG), where dashboards sparkle and trial signups are worshipped like golden calves, there’s an overlooked rhythm that doesn’t make the keynote slide: the micro-commitment.

While most marketing leaders chase the high of MQLs and the dopamine of conversion rates, the real magic of PLG often lies in the stuff that happens before the funnel even knows the user’s name.

It’s not just about getting someone to sign up.

It’s about getting them to hover.

To click a button and not bounce.

To complete step one of an onboarding checklist and feel good doing it.

PLG isn’t a product demo. It’s a psychological nudge sequence. It’s the accumulation of small yesses—yes to exploring, yes to trusting, yes to believing your product might just be the one to save them from their spreadsheet purgatory.

And here’s what most marketing leaders miss: micro-commitments are marketing’s new playground.

  • The tooltip copy.
  • The inline feedback.
  • The default values that let people move forward without fear.

When the product is the funnel, every interaction is part of the campaign. And that means marketing shouldn’t just be writing ads—they should be writing the tooltips, the welcome screens, the empty states that whisper, “You’re almost there. Keep going.”

Stay Positive & The Smallest Yesses Are Often The Stickiest

A Leader’s Greatest Dance Move

It’s called the Altitude Shuffle.

Most people think multitasking means replying to emails while on a Zoom call, flipping pancakes while closing a deal, or juggling spreadsheets like fire batons. Cute, but amateur hour.

Real multitasking—the kind reserved for leaders worth their salt and their serotonin—looks a lot more like this: zooming in close enough to see the grain in the wood, then zooming out far enough to spot the forest fire on the next ridge. And doing it again. And again. With grace.

This is the altitude shuffle.

At 30,000 feet, you’re orchestrating. The market trends are melodies, the budget constraints are tempo, and your team’s morale? That’s your rhythm section. But down on the ground, you’re kneeling in the dirt with a magnifying glass, spotting a misaligned pixel in the user interface or noticing the hesitation in an engineer’s voice when they say, “It’s almost ready.”

The gifted ones—those strange unicorns of calm and clarity—don’t just toggle between these altitudes; they dance. They know when to drop into the weeds without getting lost in them. When to rise up and read the wind without forgetting the roots.

Because strategy without detail is a hallucination. And details without strategy? That’s a spreadsheet with no soul.

Stay Positive & Learn The Rythem

The Secret Sauce Of Productive Meetings

We’ve all sat through them—the beige buffet of meetings. A listless welcome, a robotic agenda, and a close so abrupt it feels like someone just yanked the plug on human connection.

But here’s the thing: meetings don’t have to be soulless powerpoints with a pulse.

Start with something fun. Not fun like “mandatory team-building icebreakers” fun. Fun like “what’s the weirdest thing you ate this week” or “guess whose cat just hijacked their keyboard” fun. It breaks the tension, equalizes the room, and flips the human switch back on.

Then do your business. Agenda. Decisions. Assignments. The meat.

And end it fun, too. A quote. A challenge. A GIF battle. A bet on who’ll actually finish their action item. That last moment is where the glue gets applied. It reinforces what was said, who said yes to what, and—most importantly—why we might actually look forward to doing it again.

Because when you bracket your meetings with human energy, you don’t just run a meeting. You build momentum.

Stay Positive & Momentum, Not Minutes, Is What Builds People

The Church Of The Single Source of Truth (Now With 17 Denominations!)

Step right up, ladies and gents, and behold the sacred relic of modern SaaS jargon: The Single Source of Truth.

Yes, you heard it right. Not the double, not the muddled, not the cafeteria tray of half-baked facts and soggy metrics. The single source. The shining city on the dashboard. The divine PDF in the cloud. The spreadsheet that parted seas and led your sales team to a quarter of milk and honey.

But wait—what’s this?

There’s another single source of truth. And another. And another. And suddenly, you’re surrounded by a dozen messiahs, each claiming exclusivity on enlightenment. The CRM says it’s the truth. The ERP swears it’s the truth. The BI dashboard raises its glittery, color-coded hand and whispers, actually, I’m the truth—but prettier.

Truth, it seems, has become the town bicycle.

Because what these companies forgot (or conveniently ignored) is that truth isn’t a tab. It isn’t a feature. It’s not bundled with your quarterly pricing. Truth is context, perspective, a cocktail of intention and interpretation. And trying to distill your entire chaotic, gloriously human operation into one “truth” is like trying to trap a thunderstorm in a Tupperware container and labeling it “weather.”

So next time someone pitches you their platform as your single source of truth, just smile, nod, and ask politely: Which version of the truth, dear vendor, are you selling today?

Stay Positive & Power Is In Asking Better Questions, Not Worshipping Shinier Answers