Why Try To Get Out Of Your Box, When You Can Use What's In It?
It doesn’t feel like you’re losing weight and getting fit… and then it does.
It doesn’t feel like you’re making an impact, building a following, and creating change… and then it does.
It never feels the way you want it to feel at first. Actually, it might not for awhile.
But with enough positivity, persistence and acclimation … then it does.
Stay Positive & Keep At It
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The harshest of winters are easier to get through when we’re excited for a trip we’re taking in spring.
Work is easier to get into when we’re excited about a project we’re working on.
It’s easier to get up for the day when there’s something we’re excited for.
Relationships go smoother when we have plans together that we’re excited for.
Everything gets easier when there’s excitement around it.
Fortunately, we don’t have to wait for the excitement. It doesn’t just appear out of thin air.
Excitement can be found anywhere we make it.
(Note: Curiosity helps immensely when it comes to becoming excited.)
Stay Positive & Make More Excitement
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You might have a boss, a leader, an organizer, but you’re not on a bus.
Rather, you’re in a fleet of buses. Driving your own.
With the ability to change course, lead your own fleet, join another at any time.
To think we’re on the bus is an excuse for complacency, for a schedule, for comfort. It’s easy to go on knowing we just need to follow the orders and the map another gives us; to sit until called upon.
The industrial age called for riding buses.
The connection economy we’re in now? Not so much.
Stay Positive & You’re A Leader Now (We All Are)
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It’s definitely worth the investment of time and energy to make sure what you offer is real, quality and worth the money.
But the trinket their buying, the charity efforts, the meal they’ve ordered is not what they really get.
What they get is a story.
A story they get to tell themselves. And if you’re lucky, a story they tell others, too.
The good aspect is that you get to influence that story; build it, refine it, set the stage for it. Sure, it involves the product or purchase their investing in, but it also involves everything else around it, too.
Stay Positive & Design (Of Everything Around Your Product Or Service) Matters
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One of the great disappointments I continue to hear about mask mandates being lifted is that now people will see their real facial expressions.
No more hiding the smirk or hiding the frustration. (Aside, no more hiding oregano from that taco you ate that’s now stuck in your teeth either.)
Of course, what you were hiding wasn’t really hidden. Maybe from another person’s direct visual sense, but not the energy or the attitude or the pitch of your voice or even the indirect visual sense – the crinkle of your eyebrows or how your ears pull down a bit when you smile.
People have been looking and listening to other people for years; a mask isn’t enough to prevent them from reading you.
Funny thing is that the same goes for brands.
Stay Positive & Guises Don’t Work Anymore
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“It” can be a lot of different things, but here are a few examples that will help you get the idea of mastery.
Mastery of meditation isn’t being able to quiet the mind, it’s being at ease with whatever might go through it.
Mastery of public speaking isn’t being able to execute the perfect speech, it’s being at ease with the discomfort of being on stage and whatever might happen while you’re up there.
Mastery of advertising isn’t being able to create something flawlessly persuasive, it’s being at ease with whatever may arise in those who experience your campaigns.
Mastery is a mental state, not an outcome.
Stay Positive & Practice Mastery Every Day
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The audience isn’t interested in you. Nothing personal, but they aren’t.
They might, however, be interested the value you share that they can use, the stories you tell that they can see themselves in, the lessons you share that can improve their lives or status or business or whatever it is they might want to be improving.
Lest we forget the audience is most interested in themselves. They are no critic of you.
Now that we can put any criticism you may receive to the side, are you ready to share with an audience?
Stay Positive & They’re Longing For Your Value
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