GarthBox

Maybe you don’t want to be the Olympic best or famous best, but when you feel the drive to be the best; that’s when you know you’ve found a passion.

If you’re doing work and not feeling like you want to do it as the best, it might be time to find different work.

Stay Positive & See You At The Top

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Most customers aren’t there for your product; they’re there for something else.

And the only way to learn what that something else is is to connect with them, listen to them, see them.

Quick example of a couple at a bar. They’re not there just to buy a couple of beers, but you wouldn’t know without asking “what brings you in today?”

Rather, they are there because they haven’t had a date together in two months.

So the switch needs to happen from how to serve them beers to how to elevate their date. Doing so makes them feel seen and feeling seen feels good.

Stay Positive & Feelin’ Good Is A Good Feelin’

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That’s the real test if a marketing tactic works.

Is it resulting in people connecting to one another?

If it’s clear it’s not, then it’s wasting time and money.

Stay Positive & Everything Else Comes Together When We Connect

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Saying it’s complicated isn’t meant to be an excuse or a way out.

It’s a challenge.

A challenge to simplify; to uncomplicate it; to push through until it’s clear.

Stay Positive & It’s Complicated, Then What

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One thing is clear about those who add value to a project, bring energy into the room, create something remarkable.

They make it so by getting after it until they do.

It might mean pivoting tactics. It might mean asking for help. It might mean breaking the status quo. But most importantly it means they don’t stop.

Whatever it is they’re after, they make it so.

Stay Positive & How Far Will You Go?

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A word of advice on prioritization: you’ll be respected for having a top priority. Maybe it’s work or a hobby or a mentee or family.

However, when talking to others about your priority; they will only see it as important if it helps or benefits them.

My solution is to shift language from priority to mission. When you’re on a mission, it’s almost always about helping others.

Now that you’re in that mindset, you only need to figure out how those you’re talking to can or are being helped from your mission.

Prioritization has always been a game. Changing the framing is a sure way to get better at winning it.

Stay Positive & Winner Winner Mission Dinner

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Leaping feels scary as hell. It’s full of uncertainty.

Yet when we look back at those moments that felt like leaps at the time, it’s clear they were just another step.

The next time you feel like you’re leaping, it may be worth pausing to remember that it’s more a feeling than reality.

You’ll find a bit of that trepidation disappears in doing so.

Stay Positive & Then Leap On

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