Why Try To Get Out Of Your Box, When You Can Use What's In It?
Really, let’s see the endless list. The list of what can make your brand better than the others? The list of what you’re afraid of? The list of what your target cares about? When you truly work on the endless list, you’ll discover it’s not really endless at all. Not only that, you’ll discover the […]
In most of our ways, we are stuck. Not necessarily in a bad sense, but in the sense of comfort and status quo and “the usual.” Certainly in ways that we feel work out. Perhaps the way we drive to work or the beer we have in our fridge or the books we read. It’s […]
Let’s just imagine you owned a coffee shop for a moment. No doubt there are some people who would enter that you would go above and beyond for. Or maybe you manage an email list. Or maybe you’re at a firm with a handful of clients. Now imagine if your “above and beyond” situation became […]
Your pitch isn’t worth much unless you’ve connected with the board of decision makers. Your value of your work will go unseen unless you’ve connected with the heart of the target. It’s hard to feel supported when you haven’t connected with others to help you when the going gets rough. It’s difficult to get a […]
When you’re faced with an insane challenge, pause and consider talking to someone who might be able to help – or at least make you feel like you’re not at it alone. When you’re stuck in a rut or in the tiny – nearly unmeaningful – details of a project, pause and consider talking to […]
It’s a beautiful moment when you are yourself in a conversation, but then someone brings up something you’re passionate about or asks a question on the topic. Something switches. Vision narrows, dopamine’s released, excitement courses through you as you share your thoughts. You share deeply and strategically and you say (and feel) it with confidence. […]
Your why doesn’t need to be a single thing, a single statement, a single reason. It can be a list. In fact, it’s better when it is. So when you’re stuck and the one why you’ve told yourself for why you do something isn’t enough, don’t drop it entirely – find more whys. Stay Positive […]
