The Phone Case Rule

zombiedust I visited a beer writing friend the other day. He had a Zombie Dust phone case. It made me wonder…

If your blog was a phone case, would people buy it?

It’s a simple test to see if you’re creating something valuable.

Works for more than just blogs too.

Would someone buy it if it were a phone case?

If not, what would it take?

Stay Positive & Improve Until It’s Phone Case-Worthy

Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.