What Precedes Mindblowings

It’s an easy to understand, difficult to produce strategy. You want to blow someone’s mind, you want to give a customer the greatest experience they’ve ever had, you want your book, your blog, your tweet to impress and influence people in a way they’ve never felt before. Two steps. That’s all it takes.

1. Set expectations high.

2. Overdeliver.

 

Stay Positive & Are You Giving More (Way More) Than What You Promise?

Garth Beyer
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