The book I published at the start of the year costs $3.99. It’s what I would pay for it.
Fivebucks coffee… I mean… Starbucks coffee costs $5.00 because you’re paying for the mental energy (confidence, not caffeine) that believing in Sbuxs’ story gives you.
The Who’s Up? app my team and I are pitching to investors costs people $4.99 to download, not because of a specific profit we want to make, but because it’s the price point we believe people will pay as proof of their determination to be go-getters in the morning.
The value of mass is calculated.
The value of art, of passion, of worthwhile purchases is perceived.
Stay Positive & Listen To Your Perception, It Saves Time
Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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