Watching the sun rise results in more than your belief that the sun is rising. It’s uplifting, positive; it changes your perception of the day. You’re a bit more optimistic.
Seeing ant and cockroach chemical spray bottles from the drive through window did more than make me believe there was a pest problem; I haven’t been back to the coffee shop since.
A messy house sends a signal. A website sends a signal. The gift you send sends a signal.
And the thing about signals? They ignite emotion.
It’s on us to make sure they ignite the emotions we want.
Stay Positive & What’ll You Show Today?
Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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