It’s common knowledge that there’s always room for improvement.
The challenge is typically what to improve?
Close your eyes and listen. What can you do to make what is heard better? How can you appeal to what people hear (upbeat jazz music?) or what people don’t hear (eliminate echoes or the AC unit’s buzzing)?
Now close your eyes and plug your ears and take a deep breath through your nose. What do you smell? How can you appeal to what people experience through scent? Do you light candles or purchase a new purifier to clean the air?
And so on. Onward through the senses.
When you make improvements to all the senses, that’s when you level up. That’s when you focus on adding value rather than trying to best a competitor.
Stay Positive & Appeal To The Senses, Not The Masses
Photo credit
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