Does responding to complaints, peeves and criticism establish a successful connection? Does it build brand loyalty? Does it lead to a developed friendship. Does it equate to a sure future positive interaction?
A successful connection on social media is when someone shares their dreams, their stories, their hopes and memories and jokes with you. It’s when you can engage in conversation, knowing you’ll converse again in the future. It’s when you look forward to interacting again.
A business who only responds to complaints on social media isn’t building their brand, they’re just keeping it still, stagnant, stationary.
And you know what I say about standing still.
Stay Positive & Suggestion Time
If I tell you how much I hate having helicopter leaves stuck to my car? How can you turn that into a successful connection? Tweet at me @thegarthbox
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