Freelance

The Necessity Of Being Dynamic

The Necessity Of Being Dynamic

Garth Beyer

Dynamic Personality

Even as a freelance PR strategist, I never tell anyone I work alone on assignments. I always have a team. I always reach out to friends, experts, and alike. I ask for help, I have a couple other PR folk review my press release before a send it back to my client. PR is always a team-based activity whether you go at it as a freelancer or on an agency.

There’s a personality necessity I learned very, very early on that’s benefited me endlessly. I’ve also seen the lack of this personality be the downfall for other PR folk. You won’t make it the PR industry if you lack the ability to be dynamic.

If you’re being hired or doing the hiring, your team’s personalities will never align perfectly, nor should they. I like to think of perfect examples this way:

  • She can be pretty pushy, but she’s damn good at what she does.
  • He procrastinates and most of the time turns in assignments at the end of his deadline, but he always turns in absolutely brilliant work.
  • She’s an introvert, for sure, and you’ll be nervous if she understands what you’re asking her to do, but her work always proves she knows.

Madison Magazine mentioned a freelance writer of theirs who never makes deadline, but they know she always turns out the best work. (Naturally, they just give her a deadline that’s a few days before their actual deadline. It works.) If MadMag cut this freelancer, the quality of the magazine would suffer. So it goes with many many agencies and teams alike.

Be prepared to be dynamic with others, for we all have flaws others will work to overlook.

 

Stay Positive & Make It Easier For Them By Shipping Remarkable Work

Photo credit

 

Calling All Non-Freelancers

Garth Beyer

We need you to freelance.

The jobless are – without objection – staying jobless.

Remember the common saying, “the best time to start a business is during a recession?” Well, starting a business is similar to freelancing, but without the vital need of initial high monetary input.

I also believe that no matter your career interest, there is a way to hack it, a way to freelance it. (Worth noting: joblessness also gives you the opportunity to take a different path, start something new. If there was ever a time to say “you have nothing to lose,” that time is now.) For many of those unemployed, turning your expertise into a freelance model will immediately define your profession as a niche.

All that leaves is finding your market: given the internet and the long tail – check, and check.

Unemployment? Spit on it. Jobless? Create yours. Desperate? Take a risk.

 

Stay Positive & The Unemployment Rate Will Change, Only When You Do

Garth E. Beyer

What Really Pays

Garth Beyer

–  Cash isn’t important to a successful career, connections are.The only money that matters is money that is invested. Whether you invest it in someone to give them a chance to show and grow their skills or when they invest it in you.

–  Time is only valuable when it’s either used to create honest art (not multi tasking, not clicking interesting link after interesting link, not taking halfass notes) and it’s only valuable when you interact with someone in real time (meeting for coffee, talking on the phone, skyping).

–   Having thousands of friends, followers, and visitors doesn’t mean you will instantly profit off of advertising. When it’s between making .002 cents off a stranger or $20.00 from a friend. I hope that it’s obvious what you should be making: friends or strangers.

–   When it comes to advertising, before anything, work on advertising yourself. That’s where the money is. (Or isn’t? Then you need to work on doing more creative work.)

–   Hard work pays off? Determination, motivation, perseverance, commitment… sounds like something you have to convince yourself to do that you just don’t want to.

What about connections, challenging fear, making yourself uncomfortable, revealing yourself, sparking emotional interactions, and taking risks?

Now tell me: What do you think really pays?

 

Stay Positive & Turn Strangers Into Friends

Garth E. Beyer

Freelance Vs. Entrepreneur

Garth Beyer

I just left a freelancing job after six months (technically a  year, I’ll get to that in a moment). It was an exceptional experience, I wrote almost 100 articles on any string of the money management spider web you can imagine.

I got to write and was paid when I delivered. Freelancing at its finest.

After six months, I reached my learning capacity , enjoyment, and acceptably high skill level toward writing to this specific audience. [By “learning capacity,” I mean I got out 90% of what I believed I could from the position] Instead of quitting, I decided to become an entrepreneur.

I remembered the saying that freelancers get paid when they ship, and entrepreneurs get paid when they sleep. (HT Seth Godin)

So I hired some writers to do the work that I once was. I positioned myself as the boss and editor. I made the hiring process as legitimate as possible. Candidates emailed resumes, we met for an interview, I gave them test articles. I pushed them to do their best, get creative, and take the reigns. Being boss – to put a less professional tone to it – was awesome.

I didn’t make much money from being an entrepreneur for six months, but it’s not often I’ve gotten so much experience from something so temporary.

To think, I could have just left my freelancing position and moved on. It’s a decision that many freelancers forget they have.

 

Stay Positive & Maybe It’s Not “Vs.”, It’s An Optional Transition

Garth E. Beyer

Hiring A Freelance Writer?

Garth Beyer

I’m your guy, resulting in direct success for your blog/businesses. After reading posts that I have made, you know that the ideas, the motivation, and the creativity are there.

What you may not know is that I also Ghostwrite for other private employers with topics including, jobs, education, all corners of business, marketing, the way ideas spread, improvements, budgets, career changes, life & work decisions, public relations, personal stories, and anything else in relation to these topics. Additionally, I do interviews and reports for business’s and other individuals which I would be happy to do for you.

But, it doesn’t end there. I can write about anything. I will do the extensive necessary research to become a professional on the specific topic choice. My ability to adapt and overcome with success can not be competed with. You will realize that my writing breaks boundaries and mechanical preferences in order to exceed formal expectations which results in value so rich its richness becomes tangible. (Yes, by that I mean profitable.)

You can always reach me at thegarthbox@gmail.com