Doubt is the enemy of any business.
Not solely in the owner or leader of a tribe, but in all those who show up.
Remove the doubt and you reveal a bridge to loyalty.
Take away the doubt of when you’re open, how fast you’ll respond to emails, what the cost is, if the cost is worth it.
It takes a lot of communication to do. Essentially, you’re making a thousand promises.
And that’s a good thing. We need you to. Your tribe needs you to.
Because they like living without doubt.
Stay Positive & Then Keep Those Promises
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Garth Beyer is a Certified Cicerone®, Senior Content Specialist at Encompass Technologies, owner of Garth's Brew Bar and a Madison-based freelance writer.
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