I took a lot of pictures of different bars, restaurants, and breweries before I opened Garth’s Brew Bar.
I can definitely say that I did not revisit every single photo during the design phase of it.
Which begs the question: was taking the pictures even worth it?
Hopefully your reaction is “obviously.” The act of taking the picture was also the act of processing information, retaining it, letting the imagination play with it.
Same goes for notes we take but never re-read; the simple act of saying “thank you”; and the email we draft but never send.
Stay Positive & Don’t Discount The Value Of The Input
Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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