You can be an epic pitch writer but if the reporter doesn’t leave a conversation feeling glad they interacted with you, then you won’t find too much success with your talent.
The same goes for comedians, brewers, artists, retailers, administrators, teachers, yogis…
All that matters is the feeling the other person leaves with about themselves.
They could care less what shoes you’re wearing, whether or not you can recite the founders story or if you compliment them on their nailpolish… unless of course, that’s an essential part to the story they are telling themselves about the experience. Point is, ensure that what you’re doing isn’t just showboating; it’s having a positive impact on a person.
Stay Positive & Give, Don’t Push
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Garth Beyer is a Certified Cicerone®, Senior Content Specialist at Encompass Technologies, owner of Garth's Brew Bar and a Madison-based freelance writer.
Latest posts by Garth Beyer (see all)
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