The DIY Model

DIY isn’t black and white, but that kind of thinking prevents a lot of innovation from happening in industries, businesses, and relationships.

A bagel shop we frequent doesn’t toast the bagels for you. They have a set of toasters for you to do it yourself. It’s a win-win, really. They can keep operations moving steadily behind the counter and eliminate risk of ruining a bagel and they enable the guests to toast exactly to their liking. (I wonder how many times they had to hear “Can I have another, not toasted as much?” before they had the idea.)

My day-gig implemented a support AI chat function to help users solve their problems themselves. It’s counter thinking to the “let me do everything for you” attitude or one that believes they are better off getting their hand held by a human.

Better to think of it as a DIY blend than a DIY model.

Stay Positive & How Can You Infuse More Into Your Brand/Biz?

Garth Beyer
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