If marketers tell the right stories… If the stories resonate with the right people: the target, the boss, the friend, the client, then we consider our work a success. What is the story you’re telling yourself about yourself?
I’ve read so many times how the most successful people have something they’re working toward. I’ve talked to successful marketers and what has stood out most is the story they have about themselves.
This isn’t to say it’s easy. In fact, telling stories about others will get a lot easier once you take the time to craft your story about yourself. However, you’ve learned so many tactics as a marketer, why not use them on yourself?
Stay Positive & Make It A Story You Look Forward To Listening To Each Day
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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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