The Next One

Too often we jump straight to the next one.

The next call. The next sale. The next letter. The next pitch. The next presentation.

In doing so, we forget to evaluate what worked to begin with and we forget to ensure the first lasts.

Stay Positive & The Next One Comes From Treating This One Right

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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.