Facebook might be the popular platform to get a message out, but it might not be the right on.
An announcement before a movie starts has guaranteed exposure, but it might not be the right place for it.
The beautiful thing about the right platform–actually two beautiful things.
The first is that platforms can be tested to see if they are right for your message. Unless you choose reallllly poorly, the worst that can happen is people think of your message as an interruption and they forget about you moments later.
The second beautiful thing is that when it’s the right platform for a message, you know it’s the right platform for the message. People tell you they heard about you from X.
Until you have that happen, keep trying different platforms.
Extra: There are likely platforms you’ve never considered before. Neighborhood apps. Sketchy, but on-point forums. Reddit. The library. Etc.
Stay Positive & Keep Spreading Ideas
Photo credit
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