Most people and brands (the more local you get, the easier) are interested in collaborating.
Too often those who are perfect for a collaboration are also interested.
So we’re left with two interested groups but never a connection between them.
We have to be courageous enough to ask and continue asking to collaborate.
Otherwise we spend a lot of time waiting for a request that never comes; and we miss out on the opportunity to create something special for the world.
Stay Positive & Default To Action
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Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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