I just finished up reading a few dozen essays from 13-year-olds for a contest a client is running. It opened my eyes up to the realization they write like many adults do. Here are some tips for impressing and delighting your readers, no matter your age.
1) Write less and say more. People are human and everyone only has 24 hours in a day. They don’t want to spend more than they need to reading what you wrote.
2) If there’s a prompt: follow it. After you write a sentence, go back and ask if it answers the prompt. If not, cut it. See tip 1.
3) Write to one person, but don’t be too specific. You might know things about the reader, but you don’t know the reader.
4) Be personal. That means answering “why” until you write something inspiring to anyone who reads it. Otherwise known as real, truthful, and authentic.
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