Top Of Mind

Top Of Mind

There’s limited space at the top of anything.

When you let your guard down, it’s easy for another to replace you (or an idea or business or a product).

The most unbelievable doers in our world keep a piece of paper with their goals written on them in their pockets and review them at least once if not three or four times a day. They keep those goals top of mind… and one might say that’s why they will accomplish them.

The smartest brands in our world vet every idea through a single lens of accomplishing something. Zappos keeps customer service top of mind by giving employees the funds to find new ways to make a customer experience better–making customer service always top of mind for them.

It’s worth reflecting, then, what are you keeping top of mind? How? Is it worth it?

 

Stay Positive & If You Don’t Decide What’s Top Of Mind For You, Someone Else Will

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Garth Beyer
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