Many an employee fall into a routine when a customer walks through the door.
The employee rotates through a couple different greetings, asks the same follow-up questions to every person walking in, and preaches about the sale going on that week.
My philosophy: Ensure staff treat different people differently.
Every customer is telling themselves a story that’s different from the person who entered before them and from the person who will enter next (online or not).
It’s the employee’s responsibility privilege to interact with each on a person-by-person, individual basis.
When engaging with customers becomes a process and not an authentic interaction, it’s not time to get a new customer, it’s time to get a new employee.
Stay Positive & You’re Staff’s Not Standing Still, Are They?
Photo credit
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