There’s skimming because it’s lame. The writer put more words there than necessary. Parts are greater than the whole.
Then there’s skimming because you are absolutely sucked in. You’re craving to know what happens next. You’re skimming to test out the hypothesis that it can’t get better than it already has been.
Let’s assume, for the sake of a point here, that everyone skims.
Which skimmer is your writing triggering?
Stay Positive & Skimming Isn’t Always A Negative
Garth Beyer is a Certified Cicerone®, Product Marketer, owner of Garth's Brew Bar and a Madison-based freelance writer.
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